Living Cost Compare
Bowling Green

Kentucky

$1,020/mo est.

vs
Morgantown

West Virginia

$950/mo est.

Monthly estimate = 1BR rent + electricity + gas

A one-person monthly baseline (1BR rent plus typical utilities) runs $1,020 in Bowling Green, KY versus $950 in Morgantown, WV. Overall, Morgantown, WV is roughly 7% cheaper to live in day-to-day than Bowling Green, KY, driven mainly by rent.

Median household income is $48,419 in Bowling Green, KY and $42,245 in Morgantown, WV — about 13% higher in Bowling Green, KY. Kentucky has a top state income tax rate of 3.50% and a 6% state sales tax; West Virginia has a top state income tax rate of 4.82% and a 6% state sales tax.

Rent

Studio
$878
$836
+5% in Bowling Green, KY
1 Bedroom
$833
$770
+8% in Bowling Green, KY
2 Bedroom
$960
$969
+1% in Morgantown, WV
3 Bedroom
$1,214
$1,038
+14% in Bowling Green, KY

Buying a Home

Median Home Value
$232,100
$238,200
+3% in Morgantown, WV

Income

Median Household Income
$48,419
$42,245
+13% in Bowling Green, KY
Metro Median Wage (annual)
$45,040
$47,350
+5% in Morgantown, WV

People & Lifestyle

Median Age
27.9 yr
24.0 yr
+3.9 yr in Bowling Green, KY
Homeownership
37.3%
44.3%
+7.0 pp in Morgantown, WV
Bachelor's+ (25+)
32.0%
58.1%
+26.1 pp in Morgantown, WV
Avg Commute
18.8 min
17.3 min
+1.5 min in Bowling Green, KY

Crime (per 100k/yr)

Violent Crime
231
216.3
+6% in Bowling Green, KY
Property Crime
2,984.4
1,976.4
+34% in Bowling Green, KY

FBI Crime Data Explorer. Offenses per 100,000 residents per year; agency reporting practices vary, so this is approximate.

Climate

Avg Annual Temperature
58.0°F
53.0°F
+5.0°F in Bowling Green, KY
Annual Precipitation
49.9 in
41.8 in
+8.1 in in Bowling Green, KY

Gas

Regular Gasoline
$3.85/gal
$3.94/gal
+2% in Morgantown, WV

Area: Midwest (PADD 2) vs East Coast (PADD 1).

Utilities

Electricity (¢/kWh)
14.3
15.4
+8% in Morgantown, WV
Natural Gas ($/MCF)
$33.20
$24.68
+26% in Bowling Green, KY

Residential, state-level averages (EIA). MCF = 1,000 cubic feet.

Groceries

Milk (gal)
$4.00
$4.00
about equal
Bread (lb)
$1.75
$1.75
about equal
Eggs (doz)
$2.21
$2.21
about equal
Ground Beef (lb)
$6.45
$6.45
about equal
Chicken (lb)
$1.90
$1.90
about equal
Bananas (lb)
$0.62
$0.62
about equal

Average prices — South vs South (BLS). Regional where available, otherwise U.S. average.

State Taxes

Sales Tax (KY / WV)
6%
6%
about equal
Income Tax (top rate)
3.50%
4.82%
+1.3 pp in WV

Bowling Green vs Morgantown — FAQ

Is it cheaper to live in Bowling Green or Morgantown?
Morgantown, WV is cheaper. Its monthly baseline of $950 (1BR rent + utilities) runs about 7% below Bowling Green, KY's $1,020, mainly because of rent.
How much more do you need to earn to live in Bowling Green than in Morgantown?
To keep rent near the recommended 30% of gross income, you'd want to earn roughly $33,000 a year in Bowling Green versus $31,000 in Morgantown.
Which has lower taxes, Bowling Green or Morgantown?
Bowling Green is taxed under Kentucky's rules (a top state income tax rate of 3.50% and a 6% state sales tax); Morgantown under West Virginia's (a top state income tax rate of 4.82% and a 6% state sales tax).

Sources: US Census Bureau, ACS 5-Year (rent, income, home value, demographics); NOAA Climate Normals 1981–2010 (climate); EIA weekly retail (gas); Tax Foundation 2026 (state taxes).